SEO is one of the most important element for anyone with a website to be at the top of search results, SEO is mostly about user experience when a user search for something on web, seo plays a key role for showing that user with the results which are appropriate for their queries. SEO for publishers is mainly to outrank others content publishers. The competition to be at the top of SERP is increasing rapidly as the knowledge of Digital Marketing is spreading across the globe. With that said let’s see how you can improve your website ranking using the following Top 10 SEO Techniques for 2016.
1. Republishing Your Website Content
It’s an evolving world and everything here is getting bigger and better with new updates popping out everyday. With this in mind the post which publishers had already written long back, could have a better version now. So rather than writing from scratch, it is better to update those old post which had already gained its authority on search results. With this strategy one can easily implement new keyword ideas into the old post and also make it appealing to the present audiences.
2. Structured Data Markup for SERP results
Structured Data was always been a mystery for most of the SEO Experts, whether to consider it as a ranking factor or not, right now Google SERP provides rich snippet answers to 19% of it's search queries and various experiments showed that a website which is providing rich snippets has seen a 30% increase in clicks. So it’s better to work on Structured Data Markup (SDM) to show the most popular content properties such as: information of products, cost of the product or service, timings of the business, reviews, ratings, customer support number, on going events, articles etc.,
3. Mapping Internal Links
Content is the king and everyone agrees that and update their blogs or websites on daily bases, which is good sign for SEO. The blog posts which are newly written may not have any ranking for certain period, but with Internal Link Mapping you can get this done quickly and rank easily. Start optimizing your new blog post with new keywords and link them back to pages that already have high ranking, with this you are giving Google Spiders a strong internal link incentives so that your newly added pages will get fast indexation which also help with enhanced crawlability. Good Internal Linking also helps in passing some link juice from higher authority post to the new post with less authority.
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